Doug Howlett Appointed Munster’s Head of Commercial and Marketing

Doug Howlett appointed Head of Commercial and Marketing at Munster Rugby.

In confirming new positions within the organisation Enda Lynch will now take up the newly created role of Head of Enterprise while Doug Howlett assumes the vacated role of Head of Commercial and Marketing.

Since retiring in 2013, Howlett has played a key part in developing the commercial portfolio for the province in his roles as Corporate Ambassador and Commercial Manager.

The former All Black will lead the Commercial and Marketing department in achieving Munster’s commercial objectives, working closely with the province’s committed sponsors while looking to drive continued success off the field.

Howlett’s predecessor Enda Lynch will now spearhead an exciting new business opportunity, the High Performance Leadership Programme, as Head of Enterprise.   Over a five year period. Enda and will now look to bring his wealth of experience to this newly created role.

This enterprise will see Munster Rugby, in partnership with the University of Limerick, expand beyond the current on-pitch and associated core business, building a wider network in the business community while providing a best-in-class development opportunity for corporate management.

Commenting on the appointments Munster Rugby Chief Executive Officer Garrett Fitzgerald said:

“In a challenging market we continue to maintain a positive commercial standpoint thanks to the commitment of our invaluable sponsors, the Commercial Board and the development of our off-field opportunities.

“In driving off field success further we are fortunate to call on the services of Doug and Enda as we move on to the next stage of commercial growth for the organisation.  Both continue to deliver in meeting the demands of an ever changing environment while managing the excellent relations we have forged with our stakeholders over the years.”

Social Sharing

Posted in

New Munster deal announced for Peter O’Mahony

He won Munster’s Player of the Year award in 2019 and so far this season, has made five ...
Read More

Neil Cronin, Colm Hogan and Andrew O’Mahony depart Munster

The province thanked the trio for their contributions to Munster Rugby and wished them all the best for ...
Read More

Munster fall to Northampton Champions Cup defeat | HIGHLIGHTS

Munster tried gamely to get back in contention but Northampton sealed the win when Hendy scored his second ...
Read More

“This competition is huge for every team” | Gavin Coombes speaks ahead of Northampton showdown

A Cork native, Coombes joined Munster in 2018 and has gone on to make 91 appearances for the ...
Read More

Munster side named for Northampton clash | TEAM NEWS

The half-back and centre partnerships are unchanged as Craig Casey, Jack Crowley, Alex Nankivell and Antoine Frisch keep ...
Read More

Munster announce contract extensions with Ryan set for three game ban

The disciplinary process related to John Ryan’s citing in the game against Cardiff Rugby on Saturday, March 30 ...
Read More

Calvin Nash and RG Snyman being monitored | Munster Squad Update

Academy back-row forward Brian Gleeson underwent ankle surgery last month and is continuing to rehab. The Munster squad ...
Read More

Munster get past Cardiff in Thomond Park | HIGHLIGHTS

Crowley struck 16 minutes from time when he jinked through several tackles to score his first Munster try, ...
Read More